Beauty brands on Instagram – Most of the worldwide population is on Instagram now. Instagram is another social media website where members can share stories, photos, articles and videos with friends. But Instagram is not just a home for members of the general public. Companies, you will find, also have Instagram pages, Facebook pages and Twitter pages and the main reason for this is to generate publicity and why not? It is a great way for them to get recognized and this shows through shares, followers and hashtag usage.
Top Most Trending Brands to Follow on Instagram
By using social media, companies find it easier to promote new products, post testamonies or even give out freebies. All these uses are great for gaining interest from the public, especially women who are fashion and beauty conscious. Some companies will even post videos of people using their products. These videos are great for showing others how to use their products to gain the best possible outcome, whether it be using contour lines, applying eye shadows or even easy step by step ways of achieving fantastic hair styles. This post looks at the top 15 brands which are ideal for women to follow for beauty tips and tricks.
These brands cover the three main basis of fashion, make-up and hair care. These three areas go hand in hand and are the base that all women build on to create their desired look. With brands from sporting gear to haute couture and make-up from neutral blusher through to bright and vibrant eye-liners, this post has all the brands which are guaranteed to cover all your make-up needs. When it comes to hair care, the top brands will make sure that not only is your hair clean and cared for, but also ensure that your hair looks amazing, full and healthy.
Have a look on Instagram at these, our top 15 brands, and see what products and tips and tricks they have for you to personally create your own unique and stunning look. Why not also follow them on Instagram? Following or liking a brand name is a quick and easy way of getting more fashion and beauty tips.
Top 5 Fashion Brands on Instagram
↓ 1 – Nike
Follower count: 87.3 million
Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. Nike is a big name brand when it comes to clothing especially in the sporting section. On instagram it has more followers and hashtags than any other clothing company. Pretty impressive for a specialized clothing manufacturer.
↓ 2 – Chanel
Follower count: 34.5 million
Chanel S.A. is a high fashion house that specializes in haute couture and ready-to-wear clothes, luxury goods, and fashion accessories. In her youth, Gabrielle Chanel gained the nickname Coco from her time as a chanteuse. As a fashion designer, Coco Chanel catered to women’s taste for elegance in dress, with blouses and suits, trousers and dresses, and jewellery (gemstone and bijouterie) of simple design, that replaced the opulent, over-designed, and constrictive clothes and accessories of 19th-century fashion. The Chanel product brands have been personified by fashion models, idols and actresses, including Inès de La Fressange, Catherine Deneuve, Carole Bouquet, Vanessa Paradis, Nicole Kidman, Anna Mouglalis, Audrey Tautou, Keira Knightley, Kristen Stewart, Cara Delevigne, Jennie Kim and Marilyn Monroe.
Chanel’s Instagram account consists mainly of runway photographs, model and celebrity photo shoots. The brand has mastered the art of attracting followers with their visual content with over one thousand and six hundred posts so far.
↓ 3 – Gucci
Follower count: 33.7 million
Gucci is an Italian luxury brand of fashion and leather goods. Gucci was founded by Guccio Gucci in Florence, Tuscany, in 1921.
Gucci has a broad spectrum when it comes to fashion. Clothing, handbags, purses and even perfumes are all available with this name brand. A girl’s favorite when it comes to the wardrobe contents so of course this goes on our top 5 list. Gucci has an incredibly quirky Instagram feed with themes changing periodically. The current theme has multiple g celebrities in various poses sporting gucci during the 2019 Met Gala.
Don’t forget to check out Top 10 women’s perfumes of the year-Girls branded perfumes
↓ 4 – Louis Vuitton
Follower count: 31.6 million
Louis Vuitton Malletier, commonly referred to as Louis Vuitton or shortened to LV, is a France fashion house and luxury retail company founded in 1854 by Louis Vuitton. The label’s LV monogram appears on most of its products,ranging from luxury trunks and leather goods to ready-to-wear, shoes, watches, jewelry, accessories, sunglasses and books.Louis Vuitton is one of the world’s leading international fashion houses; it sells its products through standalone boutiques, lease departments in high-end department stores, and through the e-commerce section of its website. For six consecutive years (2006–2012), Louis Vuitton was named the world’s most valuable luxury brand. Its 2012 valuation was US$25.9 billion. The 2013 valuation of the brand was US$28.4 billion with revenue of US$9.4 billion. The company operates in 50 countries with more than 460 stores worldwide.
Loius Vuitton has an aesthetically pleasing feed featuring celebrities and runway models alike with all manner of accessories and fashion clothing such as bags, watches, jewelry, etc. It’s not too hard to imagine how the brand has managed to rake up such an impressive following.
↓ 5 – H&M
Follower count: 30.1 million
Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers and children. H&M and its associated companies operate in 62 countries with over 4,500 stores and as of 2015 employed around 132,000 people. It is the second-largest global clothing retailer, just behind Spain-based Inditex (parent company of Zara). The company has a significant online presence, with online shopping available in 33 countries.
H&M’s attractive feed features colorful photos with inspiring visual lifestyle tips and fashion ideas. Being one of the world’s leading clothing brands, it’s evident from their instagram page why they are so popular.
Top 5 Make-Up Brands On Instagram
↓ 1 – MAC Cosmetics
Follower count: 21.8 million
MAC Cosmetics, stylized as M·A·C, is a cosmetics manufacturer founded in Toronto, Canada in 1984 by Frank Toskan and Frank Angelo. The company is headquartered in New York City and became part of the Estée Lauder Companies in 1998. MAC is an acronym for Make-up Art Cosmetics. Unsolicited celebrity endorsement was key to MAC’s success as Madonna, Mariah Carey, Princess Diana, Linda Evangelista, Naomi Campbell, Cher, and Janet Jackson embraced this new world of makeup art. MAC continues to be the leader in creative cosmetic innovation worldwide.
Their feed is gorgeous with closeups of eye makeup and dolled up lips in high-definition.
↓ 2 – Anastasia Beverly Hills
Follower count: 19.2 million
Anastasia Beverly Hills, also known as ABH, is an American cosmetics company best known for its eyebrow products. The company was founded by its chief executive officer (CEO), Anastasia Soare. Soare’s daughter Claudia Soare is the president of the company. In 2018, the company was reported to be worth $3 billion and have over $200 million in operating income.
The fact that ABH is famous for its eye products becomes apparent with their feed. It features stunning images of eye makeup in closeup. Follow this brand if you want to up your eye brow game.
Also have a look at 10 Top celebrities eye makeup ideas to copy now
↓ 3 – Sephora
Follower count: 17.4 million
Sephora is a Paris, France–based multinational chain of personal care and beauty stores founded in Limoges in 1969. Featuring nearly 300 brands, along with its own private label, Sephora offers beauty products including cosmetics, skincare, body, fragrance, nail color, and haircare. Sephora is owned by luxury conglomerate LVMH as of 1997. The name comes from the Greek spelling of Zipporah, wife of Moses.
Sephora’s sustainable development initiatives were recognized in December 2015. The company received the Sustainable Brand label, as well as the 2015 R Award for eco-design by the Génération Responsible association. Global Cosmetic News reported that Sephora’s newly launched display cases have a 30% lighter metal frame that will reduce CO2 emissions by 220 metric tons.
Sephora’s feed features makeup products from various brands, all combined to create a spectacularly delicious feed.
↓ 4 – NYX Cosmetics
Follower count: 13.8 million
NYX Professional Makeup is a cosmetics company that is a subsidiary of L’Oréal. The company was founded in Los Angeles by Toni Ko in 1999. It was named after Nyx, the Greek goddess of the night. NYX Professional Makeup is certified and acknowledged by Peta as a cruelty-free brand, and they offer a wide range of vegan-friendly products. NYX products are sold in over 70 countries at thousands of retailers, ranging from specialty beauty and fashion stores to freestanding shops and the brand’s own website.
Nyx’s instagram theme has a more of a professional touch. Each post seems to be calculatedly placed to give the maximum effect and it works!
↓ 5 – Too Faced
Follower count: 12.5 million
Too Faced Co-Founders, Jerrod Blandino and Jeremy Johnson, got their start behind the department store makeup counter. Jerrod worked at the Estée Lauder counter and Jeremy also spent time at Estee Lauder, as well as Armani and Chanel. Working one-on-one with clients allowed both of them to quickly discover the transformative power makeup had on women. Their vision was to create a makeup line that would celebrate individuality and inject joy back into an industry that had become rigidly led by rules, not fun. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born in 1998.
Too faced is all about prettiness, something that their feed loudly projects. The images are beautiful and the feed will breathe life into a makeup addict’s soul.
Top 5 Hair Care Brands On Instagram
↓ 1 – L’Oreal
Follower count: 1.4 million
L’Oréal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world’s largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, and hair care.
Everyone recognises the name and for a good reason. A much loved brand when it comes to hair care and other beauty products. L’Oreal is also noted for its hair care products suitable for children so is also a favorite with mothers worldwide. The brand has multiple accounts for different countries and products such as makeup and hair. In L’Oreal’s feed you will find the aesthetics and professional touches befitting such a high brand.
↓ 2 – Neutrogena
Follower count: 591k
Neutrogena is an American brand of skin care, hair care and cosmetics, that is headquartered in Los Angeles, California. According to product advertising at their website, Neutrogena products are distributed in more than 70 countries
Neutrogena’s feed is a riot of colors and beautifully unique images. It’s easier to see why the brand shines on its own among such competition.
For some amazing hairstyles and tips, check out 18 cute hairstyles for School girls – new styles and tips
↓ 3 – Pantene
Follower count: 577k
Pantene is a Swiss-created American brand of hair care products owned by Procter & Gamble. The product line was first introduced in Europe in 1945 by Hoffmann-La Roche of Switzerland, which branded the name based on panthenol as a shampoo ingredient.
Pantene has the quirkiest feed. It’s cheery and bright and has a lighter hold on too much of a professional approach to their images. There even memes and jokes and that’s universally attractive to all kinds of people. They seem not to take themselves too seriously and that is really attractive to the masses.
↓ 4 – Dove
Follower count: 434k
Dove is a personal care brand owned by Unilever originating in the United Kingdom. Dove products are manufactured in Argentina, Australia, Brazil, Canada, China, Egypt, Germany, India, Indonesia, Israel, Ireland, Japan, Mexico, Netherlands, Pakistan, Philippines, Poland, South Africa, Thailand, Turkey and the United States.
The products are sold in more than 80 countries and are offered for both women, men and babies.
Dove’s initiative is to use individuals who feel left out and unrepresented or misrepresented in mainstream social media. It’s called ‘#ShowUs more women who look like me’ and their feed is filled with images of unique individuals flaunting their personalities. They aim to shatter beauty stereotypes so it isn’t hard to imagine why the brand is so followed and loved.
↓ 5 – Aveda
Follower count: 360k
Aveda Corporation is an American cosmetics company founded by Horst Rechelbacher, now owned by Estée Lauder Companies, headquartered in the Minneapolis suburb of Blaine, Minnesota. Aveda manufactures skin and body care, cosmetics, perfume (internally called “pure-fume”), hair color, and hair care products, and trains students in cosmetology, massage and esthiology at the Aveda Institutes in Minneapolis, New York City, Des Moines, Washington, D.C., Maryland, Vancouver, Calgary, Orlando, Denver, Toronto and many other cities.
Aveda is endorsed by celebrities and you will see their images among other aesthetically pleasing ones.