Japanese Clothing Brands-Top 10 Japanese Brands 2020

Japanese Clothing Brands. The clothing brands of Japan are getting extremely popular these days. Japan is not just progressing in the technical and developmental fields, the fashion statements are also remarkable. It is a matter of common knowledge that the national dress of Japan is the Kimono which is currently a favorite fashion piece across the world.

The Japanese never gave up their heritage and they have amalgamated their traditional dresses with a touch of modern fashion statements. When we think of trends in Japanese fashion, our imagination often turns to over-the-top street stylings seen in Tokyo’s Harajuku district or in Fruits ‘ pages. 

What Are the Best Japanese Fashion Brands

Fortunately, Japanese fashion is now not only limited to Japan. While the distinct subcultures of fashion on display are certainly still thriving, the streets of Tokyo are full of more accessible Japanese fashion trends that will inspire your more adventurous outfit styles. Japanese fashion has become mainstream fashion for the world. People love to adopt Japanese fashion by shopping from the most popular and global Japanese brands. 

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↓ 10 – Uniqlo

When it comes to Japanese brands, Uniqlo tops the charts. And if you’ve been looking for Japanese clothing, you definitely need to have heard of it. Uniqlo was founded in 1949 and is a cheap brand that does not compromise its quality. It is one of the most sought-after brands in the world, with over 900 stores spread throughout Asia, the USA, and Europe. Whether active, casual or formal wear.

↓ 9 – United Arrows

United Arrows spread Japan’s spirit and taste to the world, and that continues to be their business model’s epicenter. You need to check out United Arrows if you’re someone who appreciates out-of-the-box fashion and are looking for classy pieces when you’re out shopping. United Arrows also has other brands that sell beauty and lifestyle products under its label, so it takes care of everything.

↓ 8 – Comme des Garçons

Comme des Garçons is all about state-of-the-art fashion. It is regarded as the epitome of Japan’s stylish, tailor-made, and couture clothing. Let me give you a look at how big this brand is– the 2017 Met Gala theme was based on Rei Kawakubo (the founder) and Comme des Garçons. Established in 1969, the brand has since expanded into men’s apparel. Although it is a luxury line, a few years ago it started to launch affordable collections to expand its customer base.

↓ 7 – Beams

Established in 1974, Beams is more than just an apparel store. It designs interior decoration, furniture, accessories, shoes, and clothing (of course). The clothes lean towards North America’s casual and street style, making it a bit hit. Beams is a hot favorite worldwide with over 140 stores spread throughout Japan, New York, China, Hong Kong, Milan, and Paris.

↓ 6 – Tsumori Chisato

Tsumori Chisato began her acclaimed label in 1990. She headed the division ‘ Issey Sports’ before starting her own business with her mentor’s encouragement. Her unique combination of luxurious textiles with intricate designs, embroidery, and prints created from scratch has won her many awards. With more than 40 shops throughout Asia.

↓ 5 – WEGO

Nobody does it better than WEGO when it comes to fast fashion. First established in Tokyo, this fashion retail brand has over 150 stores in Japan today. Because of its hip and trendy designs and super affordable prices, it is particularly popular among young adults. If you’ve always tried the uber cool style of Harajuku, you’ve got to go to WEGO.

↓ 4 – Issey Miyake

Issey Miyake is already a brand that most of us know about. In 1970, the designer launched his self-named brand and in 1971 presented his first New York collection. Issey Miyake and his impeccable taste in fabrics are known for bringing together art, nature and fashion. With a futuristic view of making clothes, he remains one of the world’s most influential designers. Besides clothing, Issey Miyake is also widely known for his perfumes.

↓ 3 – Cecil McBee

We can’t talk about the best clothing brands from Japan without talking about Cecil McBee. This store has been around for more than two decades and continues to be a top contender. It is one of the most sought-after brands amongst youngsters and is equivalent to contemporary western brands like H&M, Forever 21, and Zara.

↓ 2 – Snidel

Snidel is the brand for you when you describe your personal style as feminine and minimalist. His designs are a lovely blend of delicate cuts and street style that every urban woman dreams of.

↓ 1 – Peach John

Peach John is Japan’s Secret of Victoria with outstanding designs, quality, and style. It began as a brand of mail order, became an instant hit, and in the next few years, it opened more than 40 stores. It makes lingerie, loungewear and intimate to fit the needs of each woman. His slogan is’ Healthy, Happy, Sexy,’ which is what women should feel inside out.

There’s no going back when you’re introduced to Japanese clothing brands. It’s exciting and fascinating their colors, cuts, patterns, and how they play around with delicate silhouettes.

Interested in K-town fashion as well? Head over to Korean Women Fashion – 18 Cute Korean Girl Clothing Styles

What are the latest Japanese fashion trends?

↓ 10 – Traditional Japanese Fashion

It has already been mentioned that a traditional Japanese dress included a Kimono, also I would want to add another piece. That piece of clothing is called Hakama. So, here I go explaining both of them.


It is a coat type of an article that is usually worn by women. The kimono is made up of a very intricate material with a flowery and catchy design. It is made in bright colors and it’s tied on the waist by a pleated belt.

It was worn on a daily basis by women. But now with changing times, the Japanese people have also switched to western dresses and kimono is only confined for some traditional occasions. Here are some Funky Outfits for Ladies.


It is a kind of pleated skirt or a trouser. Usually, it is made of white-colored fabric and only enhanced by stitching styles.

Previously only men wore the hakama or women wore it with kimono, but now women also wear it on its own. In fact, hakama is more often worn than kimono.

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↓ 9 – Inspirations For Innovations in Japanese Fashion Industry

Want to know more about Japanese actresses? Have a look at Top 20 Japanese Actresses 2020 & Most Beautiful & Talented

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It is human nature that he does not stay static. The urge of doing better to best has always been human nature, Similarly, in the fashion era this evolution also did not stay behind. People started off from simple designs to very intricate and intriguing one.

↓ 8 – Japanese Fashion Trends

The fashion trends are being modified with the passing time. Previously the Japanese ladies wore a white base on the face with black kohl eyes and red lipstick. It was further enhanced by a huge bun with jet black shiny hair.

Such a get-up was considered formal and that fad was considered a delicacy. In the present era, people get less time to dress up and have gradually shifted towards shortcuts.

Japanese trends have also changed a lot. Firstly, that white make up look is obsolete and only it is carried out on a very traditional congregation.

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↓ 7 – Japanese Shoes

The inhabitants of Japan, love eating sushi and have introduced their tastes worldwide. So it is not that only Japan and its culture is being influenced, the outer world is also adopting the Japanese trends.

Talking about the chopsticks, green teas, and many other trends that have been taken up by the Japanese. Here I would want to add that the Japanese were highly inspired by the Chinese. Both both cultures somehow relate to each other a lot.

So, the typical block-heeled slipper trend with socks have also been there in Japan. They have created these very typical shoe styles. Quite surprisingly, the long boots and socks have also been created on the same pattern.

Wondering, does not that feel uncomfortable?

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 ↓ 6 – Japanese Super Model

 There are various fashion shows conducted in Japan regularly. Mostly these fashion shows; demonstrate the inspiration from western outfits. The famous Japanese Model was selected as the best-dressed person on the show which was held in late 2017. Though she did not wear the traditional attire but wore a very classy western outfit and her dress was very positively remarked.


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↓ 5 – Japanese Streetwear Shops

Onitsuka, Tiger are the street brand of Tokyo. They were introduced at a very small scale but gradually they are seeking public attention. Tiger was introduced in the 1950s and it primarily focusses on styling shoes and it has also captured a huge market. Billionaire Boys Club – a joint venture between Nigo and Pharrell Williams, and A Bathing Ape have become very famous as they targetted the hip-hop stars of the fashion industry. These brands included both formal and contemporary stuff. Here are 20 Best Designer Sport Shoes.

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↓ 4 – Japanese Bags Brands

Samantha Thavasa is a Japanese brand for handbags that have become really popular in very little time. They hire international models to showcase their bags. Paris Hilton, Victoria Beckham, and Beyonce are a few celebrities that have launched their expertise in introducing international styles in Japan at a lower price. They are flourishing both locally and in the International community.

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 ↓ 3 – Japanese Clothing Brands Online

Japan is not only prevalent in the daily market, but they have also captured a lot of audiences online. Japanese with mounds of skills and commitment towards their work are penetrating the internet market. They have launched online sales as well. By doing so, they are spreading their culture worldwide.

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 ↓ 2 – Japanese Designers Who Gained Popularity over A Small Period Of Time

Japanese Designers Who Gained Popularity over A Small Period Of Time are many but I would be naming a few. Harajuku was a brand launched by a  fashion scene pioneer Tetsu Nishiyama. TET specializes in military designs and silk screening to create t-shirts bags and Denim. He is hugely influenced by street designs.

Another worth mentioning designer is Shinichi Izaki who started producing streetwear outfits and shoes. His other projects included the Sneaker love project that was based on fashion photography and the worth mentioning landscapes of Tokyo added topping on the cake.

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↓ 1 – Top Ten Japanese Clothing Brands

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Aya Ishiguro, Ed Tsuwaki, Issey Miyake are the top designers of Japan 2020. Now listing down the top ten brands of Japan based on customer votings is as follows:

Would you like something that has small edge but is casual enough to wear every dayYEVS has rich collection of office wear that fulfills this desire for casual wear. Targeted at men and women between the ages of twenty and forty. Prices of 3000~12000 yen are reasonable.

Jeanasis is a little more based on otona (adult) than kawaii. Sharp and edgy, but with a small hint of kawaii in it. Adequate for office wear. Prices range from 3000 ~ 30000 yen. Targeted towards women in their twenties.

Niko And Casual/office wear offer, with a few unique touches. Their concept for the brand is to add something to everyday life literally. Their Meiji-Jingu flagship store, Niko and… Tokyo also offers unique services such as sundry goods, a reading corner, a sharing of bicycles and a coffee shop. Prices vary between 3000 and 11000 yen. Aimed at women in their 20s and up



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